Our Services
Brand Fundamentals

Establish your identity in the marketplace and build a lighthouse to help the right customers find you.

Stake your place in the market by clearly establishing who you are, what you stand for, the partnerships you value, and who you serve. Without that introspective foundation, you could be adrift in a sea of conflicting messages, fragmented efforts toward too many goals, and be exposed to circling sharks of miscommunication.

Armed Forces Entertainment Brand Strategy Graphic and Promotional guidelines book
Allow yourself valuable time to
collaborate, seek, dream and focus.
WHAT TO EXPECT FROM RCCO

Our brand team becomes thoroughly immersed in your brand, leading work sessions and research to identify what makes you tick. To us, your brand is a living, breathing creature with motives, passions, and personality. The more you connect with your brand story, the more others will be attracted to it. And isn’t that the point?

Brand Fundamentals Services

Brand Purpose

Brand Character Development

Brand Audit

Brand Guidelines

Brand Voice

Competitive Audit

Brand Positioning

Audience Identification

Brand Identity and Iconography